AdSense for content

If you own or manage a website, blog, or forum, AdSense can help you earn from your content.

AdSense for content is a way for website publishers of all sizes to earn money by displaying Google ads on their website's content pages. The ads are related to what your users are looking for on your site, so they'll help you enhance your content pages while earning from them.

Through AdSense, ads from Google's advertiser network are served on content pages like this one, from nameadog.com.

AdSense is free, and you'll earn when users click on or view the ads on your site, depending on the type of ad. For more information, visit the sections below:

How does it work?

• Google places relevant cost-per-click (CPC) and cost per thousand impressions (CPM) ads in the same auction and lets them compete against one another. The auction takes place instantaneously and when it's over our system automatically picks the advertisers who are willing to pay the most.


• Keep your users coming back with contextually targeted ads. You want to make more money from advertising, but you don't want to show irrelevant ads to your users. AdSense solves this problem by automatically delivering text ads, display ads, link units and high-end mobile ads that are precisely targeted to your site and your site content -- ads so well-matched that your readers will actually find them useful.


• Access thousands of advertisers with minimal effort. AdSense displays ads from our vast network of AdWords advertisers. Our advertisers range from global brands to small local companies, in categories from Education to Travel, Mortgages to Patio Furniture, and just about everything in between.

What features does AdSense provide?

• Block unwanted ads: You can filter competitive ads, or other ads you want to keep off your site, simply by telling us which URLs to block.


• Choose your own default ads: In the unlikely event that Google can't show targeted ads on your page, we'll let you display a backup ad of your choice. This ensures that your advertising space is always being used effectively.


• Customize ads to complement your site: We let you customize the appearance of your ads to match your site's look and feel. Choose from our pre-set color palettes, or design your own palette from over 200 colors.


• Track your earnings with online reports: With AdSense, you can monitor your ad performance with customizable online reports that offer details like the number of ad impressions, clicks, and click-through rate. Our flexible reporting tools let you track the performance of specific ad formats, colors and pages, and spot trends quickly and easily.


• Get ads on your high-end mobile website: Our crawler is intelligent enough to detect which types of phones your users are using. With AdSense for content, we'll deliver the best optimized ads, whatever device your users happen to be viewing your site with.

Worksheet Views

Excel 2013 has a variety of viewing options that change how your workbook is displayed. You can choose to view any workbook in Normal view, Page Layout view, or Page Break view. These views can be useful for various tasks, especially if you're planning to print the spreadsheet.

• To change worksheet views, locate and select the desired worksheet view command in the bottom-right corner of the Excel window.

Worksheet view options

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  Normal view: This is the default view for all worksheets in Excel.
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Backstage View

Backstage view gives you various options for saving, opening a file, printing, or sharing your workbooks.

To Access Backstage View:

1. Click the File tab on the Ribbon. Backstage view will appear.
   Clicking the File tab

The Quick Access Toolbar

Located just above the Ribbon, the Quick Access Toolbar lets you access common commands no matter which tab is selected. By default, it includes the Save, Undo, and Repeat commands. You can add other commands depending on your preference.

To Add Commands to the Quick Access Toolbar:

1. Click the drop-down arrow to the right of the Quick Access Toolbar.
2. Select the command you wish to add from the drop-down menu. To choose from more commands, select More Commands.
   Adding a command to the Quick Access Toolbar
3. The command will be added to the Quick Access Toolbar.
   
   The added command

Working with the Excel Environment

Working with the Excel Environment

If you've previously used Excel 2010 or 2007, Excel 2013 will feel very familiar. It continues to use features like the Ribbon and the Quick Access Toolbar, where you will find commands to perform common tasks in Excel, as well as Backstage view.

The Ribbon

Excel 2013 uses a tabbed Ribbon system instead of traditional menus. The Ribbon contains multiple tabs, each with several groups of commands. You will use these tabs to perform the most common tasksin Excel.

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  The Home tab gives you access to some of the most commonly used commands for working with data in Excel 2013, including copy & paste, formatting, and numberstyles. The Home tab is selected by default whenever you open Excel.
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Certain programs, such as Adobe Acrobat Reader, may install additional tabs to the ribbon. These tabs are called Add-ins.

To Minimize and Maximize the Ribbon:

The Ribbon is designed to respond to your current task, but you can choose to minimize the Ribbon if you find that it takes up too much screen space.

1. Click the Ribbon Display Options arrow in the upper-right corner of the Ribbon.
   
   Ribbon Display options
2. Select the desired minimizing option from the drop-down menu:
   
   • Auto-hide Ribbon: Auto-hide displays your workbook in full-screen mode and completely hides the Ribbon. To show the Ribbon, click the Expand Ribbon command at the top of screen.
     
     Auto-hiding the Ribbon
   • Show Tabs: This option hides all command groups when not in use, but tabs will remain visible. To show the Ribbon, simply click a tab.
     
     Showing only Ribbon tabs
   • Show Tabs and Commands: This option maximizes the Ribbon. All of the tabs and commands will be visible. This option is selected by default when you open Excel for the first time.

Excel 2013 Getting Started with Excel

Introduction

Excel 2013 is a spreadsheet program that allows you tostore, organize, and analyze information. While you may think that Excel is only used by certain people to process complicated data, anyone can learn how to take advantage of Excel's powerful features. Whether you're keeping a budget, organizing a training log, or creating an invoice, Excel makes it easy to work with different kinds of data.

Getting to Know Excel 2013

Excel 2013 is very similar to Excel 2010. If you've previously used Excel 2010, Excel 2013 should feel very familiar. But if you are new to Excel, or have more experience with older versions, you should first take some time to become familiar with the Excel 2013 interface.

The Excel Interface

When you open Excel 2013 for the first time, the Excel Start Screen will appear. From here, you'll be able to create a new workbook, choose a template, or access your recently edited workbooks.

• From the Excel Start Screen, locate and select Blank workbook to access the Excel interface.
  
  The Excel Start Screen

To Add an Existing Bookmark to a Folder:

You can also move any previously saved bookmarks into a folder.

1. From the Bookmark Manager, click and drag a bookmark into the the desired folder.
   Moving a bookmark to a folder
2. The bookmark will appear in the folder.
   Viewing the bookmark in the folder
3. You can open the bookmark from Bookmark Manager or the Other bookmarks folder on the Bookmarks bar.
   Accessing a folder from the Bookmarks bar

To Move a Folder:

You can move entire folders between the Bookmarks bar and Other bookmarks folders.

1. Click and drag a folder to move it.
   
   Moving a folder
2. Moving a folder to the Bookmarks bar folder will place it directly on the Bookmarks bar.
   Viewing the folder in the Bookmarks bar

To Delete Bookmarks and Folders:

If you no longer use certain bookmarks or folders, you can always delete them.

• To delete a bookmark, right-click the bookmark and then select Delete. You can also press theBackspace or Delete key on your keyboard.
  Deleting a bookmark
• To delete a folder, right-click the folder and then select Delete. You can also press the Backspace orDelete key on your keyboard.
  Deleting a folder

You cannot delete the Bookmarks bar or Other bookmarks folders.

To Search for a Bookmark:

If you're looking for a specific bookmark but can't remember where it's saved, you can search for it.

• Type an address or search term into the search bar and press Enter. Any bookmarks matching the search will appear.

Searching for a bookmark

Managing Bookmarks

To Open the Bookmark Manager:

1. Click the Chrome menu in the top-right corner of the browser, hover the mouse over Bookmarks, then select Bookmark manager from the drop-down menu.
   Opening the Bookmark manager
2. The Bookmark Manager will appear. From here, you can organize your bookmarks into folders, delete bookmarks and folders you no longer use, and search for bookmarks you can't find.
   The Bookmark Manager

To Create a Folder:

If you have a lot of different bookmarks about one topic, you might consider creating a folder to keep them organized. New folders can be added either to the Bookmarks bar folder or the Other bookmarks folder.

1. Click the folder where you wish to add a new folder. In this example, we'll create a folder to help organize some recipes in the Other bookmarks folder.
   A selected folder
2. Click Organize and then select Add folder from the drop-down menu.
   Adding a folder
3. The new folder will appear. Type a name for the folder and press Enter. In our example, we'll typeRecipes.
   Naming a folder
4. The new folder will be created.
   

The Other bookmarks folder will also appear on the Bookmarks bar for easy access to all of your Bookmarks.

Accessing the Other bookmarks folder in the Bookmarks Bar

To Add a New Bookmark to a Folder:

You can add new bookmarks directly to a folder when saving a bookmark.

1. Click the Star in the Omnibox to save the current page as a bookmark.
2. Select the desired folder from the drop-down menu and then click Done.
   Adding a new bookmark to a folder

Bookmarks

To Add a Bookmark:

You can save any page you're currently viewing as a bookmark.

1. Click the Star in the Omnibox to save the current page as a bookmark. Alternatively, you can pressCtrl+D on your keyboard.
   
   Adding a bookmark
2. A dialog box will appear. Click Done.
   
   Saving a bookmark
3. The bookmark will be saved to the Bookmarks bar.

To Use the Bookmark Bar:

By default, any page you bookmark in Chrome will be saved to the Bookmarks bar, which will appear every time you open the New Tab page.

1. Click the New Tab button or press Ctrl+T on your keyboard.
   
   Creating a new tab
2. The New Tab page will appear. The Bookmarks bar will appear just below the Omnibox. Click a bookmark to navigate to that page.
   The Bookmarks bar on the New Tab Page

If you prefer, the Bookmarks bar can appear below the Omnibox at all times. Just click the Chrome Menu, hover the mouse over Bookmarks and then select Show Bookmarks bar.

Showing the Bookmarks bar at all times